Geofencing Definition and How Location Based Marketing Can Help Your Business

Geofencing Definition and How Location Based Marketing Can Help Your Business

Geofencing is the use of GPS or RFID to create a virtual geographic boundary, which enables software to trigger responses when a mobile device crosses the boundary. In this post, we’ll dive into the basic geofencing definition. Geofencing Definition Geofencing is a location based marketing tactic that triggers an action when a device enters a […]