The primary function of dental marketing and advertising is to acquire and retain new patients and prospects. Dental marketing has several main outcomes, drive qualified leads through Google and Facebook Advertising to make the phone ring and for people to schedule an...
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If you're running or own a business and are starting your online marketing efforts, you've probably heard the words, "Google Tag Manager" thrown around a time or two. You may be wondering what Google Tag Manager is and why it is important for your business. We will...
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At Digital Logic, we have a saying, "Where's the best place to hide a dead body? On the second page of Google." If a page isn't indexed by Google, it will not receive any organic traffic. What is indexing? Indexing, in oversimplified terms, is Google's way of...
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We have a saying here at Digital Logic, “If we can’t track it, we don’t buy it.” If you build the best website but have no idea how many visitors are coming to your website, which pages they’re visiting and for how long, and what pages led them there, chances are,...
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If you’re an online marketer, or in you’re doing any sort of online advertising, you’ll need to know what banner sizes Google AdWords will accept. For those who just need the dimensions and nothing else, we’ve done you a favor and listed them right here in the...
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Data privacy: you deserve it. After all, it’s your personal information that’s on the line. That’s the fuss surrounding all these privacy laws, isn’t it? Of course, it’s not. Otherwise, there would be no fuss. Have you ever voted for or against something and really...
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Do you need help figuring out how to delete your Instagram account? You’ve come to the right place. Some have chosen to forgo Instagram after the recent privacy breach. Some just need a break from social media. Whatever the reason, we’ll cover what you need to know...
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Over the past several years, the industry of marketing has changed drastically. We’ve stepped out of the comfort zone of fighting for a slot for radio or television ads, overpaying for billboards, and printing mass quantities of brochures, and have moved in the...
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Why Retargeting Education? Retargeting allows you to reach out to visitors who have left your site without converting. This guide will explain how specialized campaigns can increase conversions for your company. We’ll show you how optimizing your retargeting display...
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Video marketing may just be the most powerful form of marketing there is. Don’t believe us? Take a look at these stats: Viewers retain 95% of a message when they watch it in a video compared to 10% reading a text. 52% of consumers believe watching a product video...
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The digital marketing agency has a reputation for being fast-paced and changing rapidly. This holds true for topics such as Google algorithms, digital technology, platforms, etc. However, when we tell a customer that we recommend SEO, the same questions are normally...
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Search engine advertising also referred to as search advertising, online search advertising, or internet search advertising, is a form of marketing that allows you to display your ads on a search engine platform, such as Google or Bing. Businesses who use search...
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Healthcare marketing can be difficult. There’s really no way to deny that. Just as the healthcare industry evolves, so does the marketing industry. Healthcare professionals have to be two steps ahead in order to compete with the medical marketing tactics of today’s...
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Well, television, you had a good run, but is it too soon for business owners to change the channel? We’ll answer this and the resounding question asked by so many small business owners: “How do I get the best return on investment for my marketing efforts?”. In 2019,...
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Getting Started with Attorney Referral Marketing Besides doing your law firm marketing online extremely well, it's important to focus on referral marketing for your law practice. Referred legal client prospects turn into paying clients. They are the least expensive to...
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