SEO for Lawyers

professional marketing services
Lawyer SEO

What is Attorney Search Engine Optimization?

Attorney search engine optimization (SEO) is the process of driving more traffic to your law firm’s website.

Search engine optimization experts do this by increasing your website’s position on Google’s search engine results pages.

Good SEO for lawyers is crucial in order to get real, quality leads.

organic search pie chart

In other words, if your law firm’s website appears near the top of the search engine results pages, you should get more visitors coming to your website, and, in turn, this results in more new case leads.

One of the most important roles of your law firm marketing team should be search engine optimization services.

SEO for lawyers requires consistent keyword and content research, on-page optimization, a strong link-building strategy, Google Business optimization, and a host of other technical aspects.

The biggest challenge for law firm SEO services is figuring out how to get your website to the top of the organic search results, especially in a competitive market.

While attorney SEO experts certainly exist (and we consider ourselves to be one of those few), there simply isn’t a foolproof way that guarantees immediate results, especially considering how competitive the legal marketing industry is. If you’re a personal injury lawyer or criminal defense lawyer, we’re sure you understand the struggle.

Fortunately, a variety of lawyer SEO methods exist that improve your chances of ranking your law firm’s website on the first search results page.

When SEO for lawyers is executed correctly, the SEO marketing strategy outperforms all other channels that lawyers can use to grow their business.

Talk to an SEO specialist today

Why is SEO For Law Firms Important?

Google processes an estimated 5.6 billion searches per day.

Only 0.63% of Google’s searchers click on a link from the second page.

The top 3 results on Google get 54.4% of all clicks for that search query.

For lawyers or law firms looking to grow their law practice, organic traffic secured from local search engine optimization (local SEO) is a significant marketing channel.

Besides taking a legal referral from a friend or family member, most consumers looked for a lawyer by typing in a search query on one of the main search engines, like Google or Bing. Very few people use other search engines or platforms like Yellow Pages or even Yelp.

Now, we certainly understand that search engine optimization (SEO) tactics for lawyers can be difficult to wrap your head around. This especially holds true if you or your law firm has never invested in legal SEO and this specific type of marketing.

However, our law firm local SEO services are an essential component of a successful attorney marketing strategy, and our case studies back this up.

We, along with many others, believe that local SEO for legal services is key to marketing success. In this law firm SEO guide, we will explain the various marketing efforts that make up a successful law firm SEO strategy.

What Determines SEO Success for Law Firms?

How do you measure SEO success?

Success means that your law firm’s website can predictably attract organic search traffic and convert website visitors into new cases by capitalizing on search queries and traffic.

Ultimately, we determine the success of our services by how much your law firm’s revenue increased as a direct result of our SEO campaign services. 

If you’re unsure which marketing metrics to look at, we can help you there, as well. 

Joseph GreenwaldGreenwald Law Firm
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Having tried every marketing tool in the past, I can honestly tell you that the services provided by the Digital Logic are the real deal. You will see an immediate increase in business. It is quite literally like turning on a faucet, the phone doesn’t stop ringing. Total Game Changer!!!
Scott NewtonManassas Law Group
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Digital Logic is doing exactly what they said they would do. They cleaned up our website and increased traffic. Quality personal service with people who still care about their customers. We have used the big name national website content providers. Digital Logic is better and more cost effective.
Julie LopezTatro Lopez Law Firm
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One of the top vendors I’ve come across in a decade. After we had a terrible experience with one of the big legal website vendors, Digital Logic did a terrific job transferring our websites. They worked quickly, efficiently, paid great attention to detail, all at a very competitive price. Their customer service is outstanding.
Josh ClaytonClayton Law Firm
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These guys are the real deal. Lots of companies will promise results and usually fail to deliver. It’s amazing how many folks are looking for my type of business (legal services) online instead of word-of-mouth and other types of media. Now, because of Digital Logic, these clients are finding me. Great work!
Dan GordonGordon & Gordon Law Firm
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Seth and his team are amazing. They do excellent work and are extremely easy to work with. I highly recommend them!
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Law Firm SEO Essentials

content marketing services

Content Marketing Strategy for Law Firms

What does attorney content marketing have to do with my law firm’s ability to practice the law and provide exceptional service to your clients?

We get this question a lot.

You may be the best lawyer in town, but unless your “word of mouth” clients are flowing in freely from either your in-person or positive reviews online, unfortunately, that’s not enough to sustain your law practice in the years to come.

At Digital Logic, we get many clients by referral because we are experts in our field. Yet, here you are, reading our content. See how that works?

Everyone can benefit from digital marketing and SEO services.

what is seo

The written content on your law firm’s website is the single biggest driver of online rankings for Google search results, visitors, and leads. Because as we mentioned, Google connects searchers with the most relevant content via local search results.

The more Google trusts your content, the higher your content will rank on search engines and in Google’s local pack.

Your website’s search engine rankings can make or break your legal firm’s marketing success.

Once Google sends someone to your website, it learns one of two things:

  1. The visitor stays on your web page. This makes Google trust your content more.
  2. The visitor leaves your web page. This makes Google less likely to trust your content for similar searches.

Forms of Law Firm Content

Law firm content comes in many different forms. As part of our law firm SEO services, we create and optimize the following forms of content for law firms:

Practice Area Pages

Practice area pages or service pages are the pillars of law firm websites. Many marketers call these pages transactional web pages because they are typically the last page prospective clients visit before deciding whether they want to hire your law firm.

Blogs

Blog articles are web pages created to answer questions posed by potential clients. The content on blog posts isn’t meant to sell your services immediately.

 Instead, it’s meant to build goodwill and establish the much-needed trust between your law firm and prospects.

The long-tail keywords in many blog posts are much easier to rank higher for than the short-tail keywords on your practice area pages. So, at Digital Logic, we use informative blog posts to “prop up” the harder-to-rank service pages by using a data-driven internal linking strategy.

Bio Pages

Bio pages help support SEO for lawyers by establishing more credibility and trust with website visitors. These pages typically include the lawyer’s biography, education, experience, practice areas, awards, and various publications the attorney wrote.

What Does Good Legal SEO Content Look Like?

Law firm SEO content comes down to three essential elements. The content answers the specific question a potential client was searching for on the Google search engine.

Most lawyers come to us and say,

I want to rank for Best Personal Injury Lawyer in Texas. That’s all I care about.

To which we bite our tongues, wanting to respond,

“You and everyone else.”

If you want your law firm’s website to show up for a specific target keyword, you’ll need to have specific content that tells both Google and your prospective clients all of these details over time. 

Google, and in turn, your clients will need the information broken down into basic answers. A very simple example would include:

  • Is this a law firm in Texas?
  • Does this law firm represent personal injury victims?
  • Can this firm help me, specifically?
  • Is this law firm good?
  • Do I want to look into or do business with this firm?

Legal Content That Ranks High In The Search Results

Your law firm’s website should be able to provide answers to all of the questions that a potential client, or lead, may have.

Good law firm SEO companies will use tools – such as Google Analytics, Google Search Console, or Ahrefs – to really hone in on what specific question, or online search term, your potential clients may be asking.

ONLINE TRAFFIC

Attorney SEO doesn’t need to be guesswork.

Search engines like Google want to send users to the best and most relevant sites possible in order to get their questions answered.

That’s where Digital Logic comes in with the best law firm SEO strategy. We put your legal website in the best possible position for a search engine, like Google, to believe that your website is the most likely to fulfill that user’s intent.

In other words, our SEO strategy will improve your search engine rankings.

If Google believes your site is the most valuable to the searcher, it is more likely to feature your law firm’s website higher up or on the first page of Google’s search engine results pages (also known as Google SERPs).

Therefore, search engines like Google would take an active role in generating free leads for your law firm.

Legal Content That Understands User Intent

We have a saying here at Digital Logic:

What do we mean by this?

marketing girl

In the legal industry, you’re an expert in your field.

Your law firm is the most equipped to answer any potential client’s questions to the highest level there is.

This, however, does not always (or even usually) convert a potential client that lands on your website.

If you’ve gotten this far into this law firm SEO guide, it’s because we have kept your interest.

We’ve done a good job of explaining the questions you have so far. We also have in-house SEO copywriters who write content day in and day out.

As backward as it may seem, the most intelligent answer isn’t always the most helpful.

So if you’ve been publishing your own content on behalf of your law firm and are not seeing the fruits of your labor, this may very likely be part of what’s holding your legal SEO campaigns back. People seeking legal advice don’t want to be more confused after they’ve read something.

Lawyers may be great in the court room but many are not so great at explaining their services at a basic level, though.

If Google initially sees that your law firm’s blog post is the most relevant to the question asked, the search engine will send a potential client to that page. If the searcher lands on your website and gets overwhelmed or confused, and decides to leave your website and search elsewhere, Google sees that as a “miss.”

This means that the search engine will be less likely to show your page again when someone else searches for that same answer.

As explained previously, this alone can tank your search engine ranking.

Keyword Research for Legal Services

Above, we talked about answering the searcher’s question and satisfying user intent.

SEO services

But how do you know what questions your prospective clients are asking?

How does Google know that your legal website is doing a good job of answering those questions associated with the keyword phrases?

What impact does all of this have on your law firm’s organic search results?

The most simple answer is “keyword research

Lawyer SEO experts should spend a lot of time researching the best keywords.

Why?

Believing that a keyword or topic is helpful doesn’t necessarily mean that’s what you should focus your energy on. At Digital Logic, when we’re practicing lawyer SEO, we use data-driven research to come up with relevant keywords that will support and optimize local SEO rankings the most.

To help your prospective clients see your content in Google’s organic search results, we must ensure that it’s clear which keyword we’re targeting on each and every page of your law firm business site, while also avoiding the popular “keyword stuffing” technique that could potentially hinder your website from ranking on the first page of Google.

However, it’s not enough to simply add carefully researched keywords.

In order to fully optimize your attorney SEO content for keywords, you’ll also need to ensure keyword usage in the following areas of each page:

Title
Meta Description
Proper Usage
URL
Headings
Subheadings

Your Site Should Have a Variety of High Quality Content

We’ll admit this is one of the most essential and most challenging parts of our law firm SEO services.

Crafting a variety of relevant content for law firm websites involves identifying a primary keyword and then adding variations or long-tail forms of that keyword.

What does this do?

It ensures that your firm’s content covers as much “Google ground” as possible, addressing search inquiries related to the primary keyword that you wish to rank for.

Most of your potential clients use Google to search for answers.

Despite what you may believe, the majority of searches that actually result in new business are based on queries for specific information, as opposed to the keywords you wish to rank for, such as “criminal defense attorney in Washington.”

For this reason, we try to incorporate the most relevant practice area within the “question answering” or blog content as part of our law firm SEO strategy.

Most lawyers or law firms want to optimize for the head – with phrases like ‘Dallas Personal Injury Attorney’ – instead of the tail – with phrases like ‘What Does a Family Need to Prove in a Wrongful Death Lawsuit in Denver?’. You need both in order to achieve better Google rankings for a specific practice area.

Extensive keyword research is crucial for improving law firm SEO, and the team at Digital Logic can help you do this.

If your law firm is optimizing for the head of the keyword – rather than the tail – you’re going to spend a lot of time, energy, and money giving clicks to your competitors and law firm digital marketers who know what they’re doing.

You won’t get many viable cases from this digital marketing strategy, and you will have greatly diminished your ROI.

Furthermore, lawyers who focus on long-tail keywords will have a high likelihood of appearing on the first page of local search results as a byproduct over time.

Local SEO for Law Firms

Local SEO for lawyers works, and it’s the best way to get the most leads. Almost 50% of online searches have local search intent.

What’s the difference between traditional lawyer SEO strategy and local SEO strategy?

Local SEO for law firms focuses more on attracting organic traffic at the local level. While your traditional SEO campaign will utilize keyword research that helps improve your search engine visibility overall, local SEO services focus heavily on optimizing your Google Business Profile and attracting potential clients by utilizing Google Maps, legal directories and local search traffic.

For SEO success, we craft your lawyer SEO strategy to focus on ranking well on search engines for your practice area or services at the local level using local SEO techniques that produce organic results.

We also focus on traditional SEO for law firms simultaneously so that your website can grow its level of authority.

Combining both strategies will improve search engine rankings. This ensures that potential clients will see your website when they are searching for the specific practice area that you offer.

content marketing services

User Experience That Converts Potential Clients Into Paying Clients

The user experience, or UX, is the client-facing side of website design.

Law firm marketing strategists understand what design elements and interfaces statistically improve the odds of turning your website visitors into real leads. User experience combines website design, technical SEO, and general SEO techniques for law firms.

As a lawyer, you understand that those who are searching for someone in your field more than likely have enough stress as it is. People usually look to lawyers in their most difficult and trying times.

Your potential client may be a sleep-deprived mother looking for help with her custody arrangement, a previous bread-winner, a car accident survivor who doesn’t know how they will provide for the family, or a person who made a mistake and is now frantically trying to keep their freedom.

In all of these cases, a law firm website needs to be the breath of fresh air that these people need.

We mentioned earlier that the most intelligent answer from law firms isn’t always the most helpful. The same applies here: the website with the most graphics, pop-ups, and “stuff” isn’t always the best for lawyer SEO.

Some of the most important objectives of website UX for law firms include the following:

Legal Content Organization

Your visitors should know how to navigate your law firm’s website without having to put in much effort. If they’re looking for a specific practice area, they should never have to search to find it.

Website and Content Readability

As we mentioned before, your content should be easy to read.

This doesn’t only mean that the actual verbiage makes sense to the visitor but also that your font choice is appropriate, your contrast minimizes eye strain, and your distracting automation is kept to a minimum.

Many lawyers want to employ several chatbots and popups because they feel like it will improve their conversions. In reality, too much of anything is a bad thing. This applies to additional website applications, as well.

user experience

Conversion Pathways

Your law firm website should make it easy for your potential clients to become leads by guiding them through specific actions that are designed to move them throughout the buyer’s funnel until they ultimately convert into paying new clients.

Technical SEO for Lawyers

Why do you need a website optimized for SEO?

As we said earlier, in today’s age, we heavily rely on search engines to find answers to almost every question we have.

So, law firms need a website that’s optimized for search engines, like Google, because this is the primary way that potential clients search for services. Furthermore, prospects expect to see more than a single homepage on your website. They expect to see content that justifies the need to hire you as their lawyer.

Part of ensuring that your law firm’s website gives your audience a good user experience falls on technical SEO aspects and how your site is structured.

As part of your technical SEO strategy, we recommend that a law firm website be:

Secure

Your law firm’s site should have a valid security certificate that’s up to date. This is part of the technical SEO strategy for lawyers.

Visitors want to know that their information is secure. This helps begin the process of trust-building.

Optimized for Mobile Devices

This simply means that your website is just as easy to navigate on a mobile device as it is on a desktop. Responsive design is the basic standard for law firm sites now. If you’re investing in technical SEO services, your site should automatically adjust for all devices and screen sizes so that each potential client has the best experience possible.

If you’re unsure whether or not your current SEO marketing agency is employing technical SEO efforts, you can see whether or not each page is optimized for mobile using your Google Analytics account.

We offer a Google Analytics tutorial for those who don’t regularly use the platform.

Fast Loading

If your content doesn’t load fast, there are thousands of other sites that have invested in technical SEO with the same, or similar, content that will. Make sure you audit your core web vitals in the Google Search Console program.

As one of the top law firm SEO agencies, we can help you do all of this and more.

How Much Does Page Load Speed Affect My Law Firm’s Website Ranking?

Page load speed is indeed an SEO ranking factor, similar to mobile optimization. However, this doesn’t mean that the fastest page will rank the highest. Page speed does matter to Google, but it isn’t the only, or even most important technical SEO factor.

A website needs great legal content in order to rank. Content should be the backbone of every SEO campaign.

You can have the fastest page with no design, structure, coding, or content, but it won’t rank for anything on search engine results. On the other hand, you can have millions of words of content, and tons of images, making your page take 30 or more seconds to load, and this page will also not rank.

SEO for law firms is a delicate balance.

Search Engine Compliance for Law Firm Websites

online reputation management

Search engines like Google have guidelines that explain how they reward high-quality content and punish those who try to employ quick fixes and risky coding tactics to get ahead.

The enforcement tactics that Google uses make it impossible for anyone to succeed by manipulating. Manipulative tactics may work for a little while – a month or two – but eventually, like everything else, you’ll get caught, and your legal website will be punished as a consequence.

This is good news for lawyers or firms who want to build a sustainable pipeline, even if it takes a little longer to get there. You can be successful with your SEO efforts without lowering your standards and without worrying about competitors who risk their good name in exchange for a couple of months of success.

In order to see organic results, law firms cannot trick Google. Instead, law firms have to work with it.

Online Search Authority for Law Firms

We’ve talked a lot about trust here, haven’t we? Well, here we go again.
Authority is the trust that’s attributed by Google to your website, compared to similar websites competing for the same or similar searches.

Part of SEO for law firms is building up the trust that Google puts in your legal website. As a result, Google will also trust that your legal services are the best for your location, as well.
Your law firm’s website authority is based on:

How useful your content is to the user,

The user experience, and

Links from other websites.

We’ll dive into number 3 now.

Does My Law Firm's Website Need a Link Building Strategy?

The terms off-site SEO and getting high-quality backlinks are often used interchangeably.

Off-site SEO typically refers to getting backlinks from other relevant websites.

Links from third-party websites to your law firm’s website are certainly a factor in Google trusting your law firm’s website or giving it authority.

However, having backlinks that point to your firm’s site is only helpful if they are the right kind of links.

One way to gain backlinks to your law firm’s site is by using legal directories for your area.

At Digital Logic, we try to add our legal clients to all of the law firm directories we can get our hands on.

We ensure that all of your firm’s information (including your law firm’s name, address, and phone number) is the same across the board – from your website to your Google Business Profile listing to your legal directory listings – we make sure we optimize and constantly push new content and images to your Google maps listing, otherwise known as your Google Business Listing or Google Business Profile.

The best way to accumulate these links is to produce high-quality lawyer content that urges your audience to share – therefore promoting a specific practice area.

Your legal content needs to benefit others in order for this to occur. For this reason, we avoid being overly “sales-y” when we write for both ourselves and our clients.

marketing girl

No one will share a page of us pitching ourselves, now will they?

In contrast, if they find the information genuinely helpful, they’re more likely to share the content on social media platforms or link back to us, thus giving us organic backlinks.

Quality link building is absolutely critical to law firm SEO, but it can’t be accomplished with spammy links.

Pricing plans starting at

$2,500

What are Google Ranking Factors for Law Firms?

ranking factors

The basic principles of SEO don’t change.

Google wants to provide the most accurate and credible results for its users.

So, in order for Google to “stay on top,” it regularly updates its algorithms to ensure more accuracy. It assesses each web page for accuracy based on a large variety of ranking factors.

The most important ranking factors include:

Content
Linking strategy
Core web vitals
Onsite optimization factors
Domain authority
Updating for SEO

How Often Should I Update My Law Firm Website to Secure My Position in the Search Results?

This is one of the trickier questions we get asked.

This falls in line with questions like, “How often should I see my doctor?” or “How often should I clean my house?” It just depends.

Essentially, in order for a page that has previously been optimized to become un-optimized, an outside condition must change.

What was Newton’s Law? An object in motion… You get the idea. The same principle applies to law firm SEO content.

Why Law Firms Need to Update Legal Content

A few reasons you would need to update content that has already been optimized can include:

We all can agree that things on the internet are constantly changing. The way people search for information (including legal services) changes, as well. The change in how your audience searches for you will affect which keywords you are trying to rank for.

Google also updates its algorithm fairly frequently. This will certainly force digital marketers to update or rethink some of the content on law firm websites.

Do you have a contact form on your legal site? More than likely that is a plugin. Just like your handy-dandy iPhone needs updates, from time to time, the plugins on your law firm website will need to be updated for SEO success.

A law changed. Obviously, you can’t publish the wrong information on your law firm’s website, so this is an obvious reason to update content immediately. At Digital Logic, we pride ourselves on being agile enough to quickly prepare new content for our legal clients when this happens.

Sometimes, none of these occur, and your page starts to slip in ranking.

Why?

digital content marketing

Because a competitor posted a page that is simply better than the one you had. More than likely, one of the other competing SEO agencies used the idea from your website and simply made it better.

That’s just part of the game, and that’s why on-site SEO is a constant necessity for success.

A good SEO company will see how the competitor got a “leg up” and will reword, add content, add graphics, or figure out exactly what they need to do to get you back on top, oftentimes without you having any idea they’re doing it.

This is probably one of the best reasons to hire a small law firm marketing company or an SEO agency that focuses on the individual needs of your law firm.

How Long Should it Take for My Law Firm Website to Rank?

This is the million-dollar question.

The amount of time that it takes for your law firm’s SEO investment to start paying off depends on the number of resources you’re willing to invest with, paired with how good the law firm SEO company is that you’ve hired.

There are several factors that determine when and how well your law firm’s SEO strategies will pay off. These ranking factors include:

Content

content marketing services

User Experience

Technical SEO

Targeting

Leave Law Firm SEO Services to the Law Firm SEO Experts

Last, but certainly not least, how much will you stand in your own way? Sometimes, the ideas coming from your account manager may seem strange, or you don’t agree with how they want to move forward.

That’s perfectly fine.

We can’t speak for all SEO marketing companies, and we have new clients who have been burned in the past, so we understand. At the same time, you must understand that for a lot of clients, their ability to trust us is one of the most important factors when it comes to answering the million-dollar question,

“How long will it take to rank?”

Either way, the bottom line here is that creating a sustainable online presence for your law firm’s legal services and using a top-notch legal SEO campaign will take time.

Attorneys who take the time to research the SEO agencies they’re looking to hire will understand that SEO success will take time. Those who don’t understand this will fall for quick fixes or jump off the train every six months to a year and end up looking for another firm (without reason, of course).

Attorneys who have patience with the search engine optimization process and who trust the SEO experts they hire when they pitch an unusual ideal are the ones who end up winning in the end.

ONLINE TRAFFIC

Are law firm SEO services better than other forms of digital marketing?

If you’re new to investing in lawyer SEO services or digital marketing services, in general, you are likely confused about which, if any, services to invest in. Which law firm marketing services are the most likely to bring your firm the most leads at the best price?

Truthfully, if you’re operating in a large metro or an area with major competition, you’ll need to invest in law firm SEO and law firm PPC services to see the best results.

Here are the differences between law firm SEO, law firm PPC, and social media for law firms.

What's the difference?

Law Firm SEO vs. Law Firm PPC

With law firm PPC advertising, sponsored ads, or any other form of paid advertising, you’re renting your marketing visibility. The second you stop paying for Google Ads, Google AdWords management, or other paid ads, that visibility disappears.

In contrast, SEO for lawyers is a long-term investment.

The written content and quality link building will have a long-lasting, organic impact when it comes to Google search engine results. The investment your law firm makes today in order to get better keyword rankings will pay dividends well into the future.

seo vs ppc

Consider your living situation as a metaphor for technical SEO.

PPC with Google Ads is the equivalent of renting a place to stay. You immediately have a roof over your head, and renting often gets the job done quickly and easily.

Law firm SEO success is building a new home – or in most cases – buying a fixer-upper.

You’ll have the upfront cost of the house itself, the costs to renovate the home, and the costs to maintain the house. The difference is that the house you own is an investment that will grow until you decide to sell it.

Furthermore, PPC for the legal vertical is EXPENSIVE. We aren’t saying that PPC is not worth it. There is a time and place for everything, and sometimes PPC advertising is simply the best option for law firms.

But, how many times have you heard someone say, “I’ve found my forever rental property”? Yeah, we haven’t heard that lately, either.

What's the difference?

Law Firm SEO vs. Social Media for Lawyers

On desktop, search traffic drives over ten times more website traffic than organic social media does.

Now, we’ll be fair and say that for some verticals, social media may absolutely be the best way to market the business online.

The written content and quality link building will have a long-lasting, organic impact when it comes to Google search engine results. The investment your law firm makes today in order to get better keyword rankings will pay dividends well into the future.

social media advertising

However, for successful SEO marketing, that just isn’t the case. Most people don’t follow lawyers or law firms on social media just for the off chance that they may need them one day. This even sounds ludacris.

Expecting a Facebook or Twitter post to be the main source that drives website traffic to your law firm will let you down every single time.

We mentioned earlier that search traffic generates around 66% of call conversions for the legal sector, second only behind personal referrals.

If you have 1,000 people following you on social media (which is far more followers than most lawyers can realistically attract organically), you are only advertising to that pool of 1,000 people (and possibly their friends if they choose to share one of your social media posts, which also doesn’t happen too often).

When you post content to Google, though, think of how wide you’re potentially casting that net – much, much further.

That’s not to say that social media cannot help your law practice whatsoever. Social media platforms are a great way to capitalize on and secure more positive reviews.

Contact Digital Logic For the Best SEO Services For Lawyers

At Digital Logic, we do it all: on-site SEO, link building, keyword research, SEO content writing, you name it. We tailor each search engine optimization strategy to the law firm’s desires, needs, and location. Our SEO efforts have created countless successful law firm websites that actually bring in the leads that lawyers want.

If you’re operating out of a small law firm or if you’re part of a large, multi-location law practice, Digital Logic can create an individualized law firm SEO strategy to suit your needs. We specialize in personal injury SEO services, criminal defense SEO services, family law ads services immigration law SEO services, bankruptcy law SEO services, and SEO services for DUI attorneys.

Not sure whether or not you need SEO services for lawyers? We offer a free SEO audit service and a free legal competitive analysis that takes less than 10 minutes to complete in most cases. So, you really have nothing to lose and everything to gain.

For more information on SEO for lawyers, speak to one of our specialists today.

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Shoot us your email and our team will be in touch about your proposal