Category: Geofencing

You understand the basics of how geofencing works, in general. But, you aren’t quite sure how you can implement the strategy for your specific business. …

Marketing to mobile devices, beyond a doubt, brings better results than its more traditional predecessors. Studies show that the average American checks their phone once …

The first step to a successful business is answering a question or filling a need. As a business owner, you’ve checked this off your list. …

Geofencing is an excellent way to communicate with your customer base in real time. Most brick-and-mortar stores now realize that mobile devices can serve as …

Geofencing technology gives businesses the ability to target their most qualified audience via boundaries. When a potential customer steps into pre-set boundaries, they activate ads …

Geofencing is the use of GPS or RFID to create a virtual geographic boundary, which enables software to trigger responses when a mobile device crosses …

Geofencing marketing is a location-based marketing service that businesses use to engage their audience. They do so by sending relevant messages to smartphone users who enter a predetermined boundary or geographic area.