Digital Logic Blog

How to Create the Ultimate Facebook Business Page

How to Create the Ultimate Facebook Business Page

Facebook Business Page is the place where you can spark up and develop a relationship between your brand that the world of potential customers, out there. In 2019, a Facebook Business Page is a necessary tool for operating your business. It allows you to perform a...

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What is Geofencing Marketing?

What is Geofencing Marketing?

Frequently Asked Geofencing Marketing and Advertising Questions: What is Geofencing Marketing? How Does Geofencing Work? Is Geofencing Expensive? Can I Use Geofencing Without SEO? Why Should I Start Geofencing...

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Strategies for Online Lead Generation

Strategies for Online Lead Generation

As the times change, so do consumer habits and your strategies for online lead generation should too. The expectations of today’s customers are different than those of customers in years past.   Jump to a topic: What is Online Lead Generation? High-Quality Lead...

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Do I need a Website for My Small Business?

Do I need a Website for My Small Business?

The truth is, if you’ve stumbled across our page, you probably already know the answer to that question. Yes, even your small business needs a website. Websites serve as the home for your business online. Websites are the gateway to communicate with potential...

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37 Web Design Best Practices for Conversions in 2020

37 Web Design Best Practices for Conversions in 2020

You probably are here because you want to improve the website you already have, or you're trying to figure out what you should do for your new site. What is web design? Web design is the umbrella term for the process of creating a website. This includes the website...

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Introduction to Digital Advertising for Small Businesses

Introduction to Digital Advertising for Small Businesses

Digital advertising for small business is a strategic plan that includes a targeted, data-driven road-map to reach consumers and guide them through every step of the buying funnel. It's the not-so-well-kept secret of the online world. Using a digital advertising...

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Best Attorney Lead Generation Guide for 2020

Best Attorney Lead Generation Guide for 2020

Lead generation can be a great way for lawyers to market themselves and acquire new clients. This guide gives helpful tips on the best practices regarding lead generation for attorneys. From direct lead recommendations to third-party generators, we have compiled the...

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Top 10 Business Social Media Sites and How to Use Them

Top 10 Business Social Media Sites and How to Use Them

This post will help you explore the top social media sites for business. All social media networks are not created equally. So, how do you choose where to invest your time and potentially your ad spend for social media? We'll take a look at several top social media...

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What Is A Social Media Campaign?

What Is A Social Media Campaign?

Definition: The execution of a planned social media and social media advertising strategy to improve brand awareness, social media user interaction, as well as business goals or KPI’s (key performance indicators), which are measured through analytics and sales revenue...

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What is SEO and How it Works

What is SEO and How it Works

SEO or search engine optimization is the process of increasing not only the quantity of website traffic but the quality, as well, in order to increase the visibility of a website to a target audience using an online search engine. This process of optimizing your...

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How Much Do Google Ads Cost?

How Much Do Google Ads Cost?

“How much do Google ads cost?” This is one of the most common questions that we get from new clients at Digital Logic. Of course, business owners who are new to pay-per-click (PPC) marketing are mainly interested in how much they’ll have to spend in order to advertise...

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Google Quality Score: How Quality Score Works with Google

Google Quality Score: How Quality Score Works with Google

Google Quality Score is a very important component for the keywords in a Google Ads account. Advertisers don't even know what's happening behind the scenes with Google Quality Scores. We've made a guide to help you learn more about Quality Score.   In this post, we...

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How to Write a Marketing Plan

How to Write a Marketing Plan

How to Write a Marketing Plan This post will explain how to write a marketing plan. Most people understand the value of building a business plan, yet many business owners, marketers, and other key stakeholders don’t realize that creating a marketing plan is just as...

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SEO vs SEM | Which is better to grow your business?

SEO vs SEM | Which is better to grow your business?

SEO vs SEM Lots of people are wondering when it comes to SEO vs SEM, what's the difference and what is better? The main difference between Search Engine Optimization (SEO) and Search Engine Marketing (SEM) is that SEO deals with organic listings on search engines, and...

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11 Small Business Online Marketing Challenges and Solutions

11 Small Business Online Marketing Challenges and Solutions

Small business online marketing doesn't have to be difficult. Each day, small business owners must make decisions about how to spend their time and energy. Both when improving their business and progressing toward their goals. Many of these efforts get spent on the...

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How To Create a Post on a Google Business Profile

How To Create a Post on a Google Business Profile

Learn How To Create a Post on a Google Business Profile Google has now enabled Google Posts for all business owners that have a Google Business page, this is part of the Google My Business program, which has been an initiative to get more business owners to claim...

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8 Simple Law Firm Online Marketing Tips

8 Simple Law Firm Online Marketing Tips

8 Free Law Firm Online Marketing Ideas What should your law practice be doing with online marketing? We've created a short list of the 8 things your law firm should be doing with local online marketing. Most of these items are free to do. They need some research, and...

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Top Questions To Ask When Hiring a Digital Marketing Agency

Top Questions To Ask When Hiring a Digital Marketing Agency

Questions to ask Digital Marketing Agencies Before you Hire Them How will they measure if the campaign is successful? What is the long term goal for your account? Your digital marketing agency needs to determine what the short term and long term goals of your account...

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Why YouTube Advertising is Better Than TV Advertising

Why YouTube Advertising is Better Than TV Advertising

Guess what? Advertising on YouTube is better for local businesses than advertising on TV. Before I get into the specifics as to why let’s take a look at the evolution of content discovery, things have changed significantly over the past 40 years and the past 15 years,...

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How Some Local Businesses Get Screwed With Online Marketing

How Some Local Businesses Get Screwed With Online Marketing

I've worked in the digital advertising agency field for over the past decade. I can't tell you how many times I’ve heard local and regional businesses say, "I’ve been burned,” or “we tried digital marketing and it didn’t work.” It’s truly frustrating to hear some of...

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6 Tips For Local Business Online Marketing

6 Tips For Local Business Online Marketing

If you're starting a new business or if you already have an established company, but your marketing efforts seem to be heading nowhere, you may find yourself looking online at tips for local business online marketing. The good news is, you've come to the right place!...

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